Recently I participated in an event as a round table #Expert. I figured my post cards would be better collateral than my business cards. The front is a glossy Finnish, but the back is a matte Finnish, and has the heading “Notes From Our Conversation”. They were a hit! So many people (including other marketing peeps), loved them. Everyone took notes - and that’s a success for me because I feel that I was able to provide valuable information. Landed and closed a few leads from this event - yay!!!